Last week I talked about what Wired called the Webtwitch phenomena and what it might mean for the incoming work force. Today I’d like to point you towards an article in CIO Magazine that looks at how to practically make use of people’s growing desire to be instantly connected.
The article focuses on Unified Communications, examining the actual implementation of UC systems at two different companies, Virgin Entertainment Group and a Minneapolis based law firm called Bowman and Brooke. It gives a very good rundown of the benefits and the challenges of setting up a UC system. The best nugget of advice is probably this one, from page three of the article from the CIO of Bowman and Brooke.
Cammack feels that careful product selection is the key to unified communications success, with the CIO and staff making sure that platforms, devices, applications and everything else interoperate seamlessly. “It’s essential that everything can talk to each other,” he says. “Otherwise, your employees will be the middleware.”
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