Is mass marketing soon to go the way of the dodo? That’s what CRM magazine suggests in a recent online article entitled The End of Mass Marketing. Author Georgia Hanias, founder, Cyrano Media looks at the world of mobile telecommunication to explore the issue, telling the story of Telenor SONOFON, a Danish phone company [...]

Web 2.0 is growing up fast. What started as a collection of tools for savy net users to upgrade their personal lives is quickly becoming a part of the enterprise system. Blogs, social networking (via sites like LinkedIn), and wikis have all found their place in the working world. Now all the hype is focused [...]